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Tuesday, 12 August 2008 17:33

Unite, or Die: What Does This Cartoon Mean?Benjamin Franklin's

The “Unite or Die” illustration used for We Surround Them is inspired by Ben Franklin’s “Join or Die” cartoon, the first political cartoon to be published in an American newspaper (The Philadelphia Gazette, May 9, 1754).

Background

In the editorial accompanying the “Join or Die“ cartoon, Franklin wrote, “The confidence of the French in this undertaking seems well grounded on the present disunited state of the British colonies.” Back then, the colonies had very little interest in forming an union. The French were determined to displace the colonies and seize American territory. Ben Franklin urged the thirteen colonies to unite so they could defend against the French who were under “one direction.” One month after his cartoon was printed, Franklin proposed a Plan of Union. The plan was rejected but the seed was planted, a revolution on the horizon.

More on the snakeWe Surround Them

In the original “Join or Die” cartoon, the snake is divided into 8 sections representing the colonies; New England represents 4 of the 13, Delaware and Georgia are not included. The chopped up snake is symbolic of the disunity between the colonies.

The We Surround Them “Unite or Die” snake is divided into 10 sections. The body, made up of nine sections, represents 9 distinct principles. The rattle, just one section, represents 12 values.

Franklin’s illustration expressed the urgency of the colonies’ need to unite. It was based on old superstition that a snake, cut into pieces, would come back to life if the pieces were put back together again before sunset. This superstition is an incredible metaphor, describing beautifully what can (and will!) happen when we unite under our common principles. Let’s get together and bring the real America back to life.



“Let us trust God, and our better judgment to set us right hereafter. United we stand, divided we fall.”
-- Patrick Henry, last public speech, March 1799
Last Updated on Saturday, 09 May 2009 22:48
 
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